Outlook for 2010

Because of the completion of major commercial property projects and the lower level of reservations in 2008, Bouygues Immobilier expects sales to fall to €2,100 million in 2010. In markets slowly emerging from the crisis, Bouygues Immobilier intends to strengthen its positions.

Residential:

Bouygues Immobilier wish to reinforce its position by taking advantage of government incentives and offering products which, in terms of price and type of housing, meet the requirements of owner-occupiers, especially first-time buyers.

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Commercial:

Bouygues Immobilier wish to deliver major projects in progress, ensure that future developments are backed by users or investors and prepare for the recovery by continuing the policy of innovation.

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Sustainable development:

Bouygues Immobilier wish to continue the ambitious green property development policy:
• by ensuring that all residential developments meet low-energy criteria from 1 July 2010;
• by continuing to develop positive-energy offi ce buildings and renovating existing buildings;
• by becoming a recognised player in the development of econeighbourhoods.
 

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Financial management:

Bouygues Immobilier wish to maintain a solid financial structure.

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